Close the customer engagement gap
Customer engagement is the key to optimizing customer lifetime value. As digitally connected consumers are now always-on and readily addressable, it is imperative to engage with customers in a way that reflects their needs, preferences, and expectations at any moment across the customer lifecycle. Closing the gap between customer expectations and experience requires data-driven technology that intelligently orchestrates the next-best-actions across all touchpoints.
Bridge strategy to execution
The biggest barriers to customer engagement are silos of data, business rules and processes trapped in engagement systems across the enterprise, undermining the customer experience. The RedPoint Customer Engagement Hub breaks these barriers by providing an innovative and scalable way to connect data and insights with execution touchpoints – enabling a seamless customer experience across the enterprise that is hyper-personalized to an individual customer.
Capitalize on an open ecosystem
Organizations need to future proof themselves as new ways to interact with customers are continuously emerging, but doing so with a “rip and replace” approach is simply not an option. RedPoint provides an agile hub with an open, connected architecture enabling organizations to leverage existing investments in customer engagement systems, while easily incorporating new and emerging technologies.